Completed at Truly Deeply
Project Team Tim Wood, Derek Carroll, Dominic Guthrie and Peter Singline
Delatite required a brand refresh to reflect its family values and future biodynamic brand focus, and to create unity and consistency across all touch points. We created a new identity system (a clear family theme) that enabled a label value framework to be developed. The Mt Buller hand drawn icon is placed above the Delatite typemark to represent the true position of the mountain in relation to the winery.
The visual language is a handcrafted grapevine, symbolising Delatite’s rich family heritage of farming in the region, their great love and respect for the land and their biodynamic viticulture practices that allows nature to thrive.
Project items delivered
Brand Strategy, Brand Identity, Packaging, Stationery, Website and Brand Guidelines.